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Gimbal Packaging

The Gimbal is a brand new product from our friends at NUBNUB that uses “always upright” technology to keep your beverage from spilling while you’re cycling. We thought the package deserved to be just as upstanding.

Whether you’re poppin’ wheelies or trying to cross extra bumpy railroad tracks, the Gimbal keeps your cycling beverage upright so you never spill a drop. Pretty cool, right? So we thought it deserved a pretty cool package as well. That’s why we left it open so cyclists could see how to product works. Tip it, turn it—it always stays upright. That means sales are up, too.

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