Inspiring action through art and design.
Ahead of the curve.
Our Challenge
Complex ideas.
Decades of experience in logistics and transportation yielded encyclopedic knowledge for Ruan. The challenge was how to make complex topics like driver shortages and supply chain pricing and design into compelling visuals that would not just resonate with potential customers—it would inspire them to change the way they thought about issues facing the industry.
Our Solution
Made compelling.
We put our design team into overdrive and created more than a dozen custom illustrations and infographics over more than 10 years. Every design we created turned otherwise dry technical concepts into real powerful stories for transportation industry leaders, as well as Ruan’s clients and potential customers.
Infographics
Infographics that move people.
Presenting a laundry list of dry statistics about supply chains and other technical concepts quickly becomes overwhelming for audiences. We breathed life into the mundane numbers by giving space and creating colorful graphics that added visual interest and kept people’s attention. Audiences took notice of both the content and Ruan—and our client started receiving accolades in the industry.
Illustrations
Illustrations that illuminate ideas.
Tackling recurring topics in an engaging way can be a challenge for industry insiders. That’s why we partnered with artists from around the world to design one-of-a-kind illustrations. Each piece demonstrated an abstract concept beautifully and executed our vision perfectly. And, of course, resulted in more awareness and thought leadership opportunities Ruan.
